While TDG supplies your page with updates five times per week, we understand that there are sometimes images you’d like to post during an event, or while walking around the center, that we may not have access to as readily as you do. As you all know, we’re more than happy to post these items for you, but we have a faster solution for you: Facebook now allows users to upload status updates and pictures directly to their Facebook wall via email. You can post to your page by sending an email to a custom email address assigned to your page.
To upload a photo or video, attach it to an email and send it to your email address with the caption in the subject line
To update only your page’s status, simply write the status update in the subject line of the email and leave the body of the email completely blank
To get your page’s custom address:
At the top of your Page, click Edit Page
Select Update Info
Click Mobile in the left sidebar
Find your Page’s email address under With Mobile Email
We recommend that you save this email address as a contact in your phone and/or email contacts since it’s quite long. Also, please note that ANYONE emailing this address will be able to post as your page, so please only share this address with other page admins that you trust to upload directly to your page.
If you find that you’ve shared your updload address with too many people, it can be changed. ”You may generate a new email address by clicking Learn More from the Mobile tab of your Page’s settings and clicking refresh your upload email.” (From Facebook)
Facebook Lists have been a useful feature for those of us that are trying to avoid sharing photos with Aunt Mildred of our recent trip to Vegas. However, as helpful as they’ve been, there are now more features to them that could help us out even more; lists can now be used to subscribe to certain sets of people and/or pages and manage the notifications that are see from them.
A perfect example would be our list of Madison Marquette clients (that’s all of you!). We can create a list of all of our Madison clients and pages with whom we’re connected, and determine which updates and notifications we want to receive for the set.
To create and manage your lists, click the title headings (“Friends” for profiles or “Interests” for pages and/or profiles) on the left side of your homepage (shown below on the left). Once the list is open, you can manage the list, choose the members included in the list, and change your notification settings for the list.
To remind you of another list feature, you can determine which lists see your updates. If we want to share an update with our Madison clients only, we can select the Madison Marquette list when posting (shown below), and the post will only be shared with you all. Pretty slick, huh?
If you’ve been cheating the NBC Primetime system and watching the Olympics live (at work — tisk tisk), then you already know that the live coverage was hosted by YouTube. If you watched live thanks to the NBC/YouTube partnership, you were one of 34 million viewers who did.
The new use for such a high-profile (and large scale) event signaled the future of the video sharing platform — live video. The company has has the capability to stream video for years, but only put it to use in the last year (it was also used to broadcast the Royal Wedding). While the program didn’t go off without any hitches, those that were reported were small and easily fixed.
While YouTube has no intention of dropping its on-demand offerings, live video will open many doors for the company — and you! When the ability to stream live video via YouTube is released to the public, imagine streaming live video of large events, store openings, etc. to your shoppers, allowing everyone to participate and share the experience.
TDG will keep a close eye on YouTube’s new offerings over the next few months. Who knows, you may see it as a promotional add-in for future initiatives!
To read more about the live Olympic coverage on YouTube, visit Mashable.com.
“Starting at the end of August, McAfee will be making it a little safer to share your photos on the social network. The security company is launching a product called Social Protection, which lets you control who can see your photos on the site and prevents people from downloading those pictures to view elsewhere.”—Facebook Photos Get Blurry With This Privacy Plug-In
“And the reasons why consumers engage with posts like this may be changing. Performics found only 45% of US social network users said that insider knowledge or special deals was a reason to “like” a company, brand or product. A larger percentage, 59%, said they followed companies simply because they shopped at their stores or purchased their products.”—
With the new profit-seeking strategies that we’re seeing from Facebook, we knew it was only a matter of time before the other large social networks began following suit. Case in point: Foursquare Promoted Updates. Foursquare has grown its follower base since it’s launch in 2009, and now is looking to capitalize on its user base’s attention.
Once launched, Promoted Updates will live at the top of the “Explore” tab of the mobile app (the section used to find venues nearby), and will allow brands to send information to users. The Promoted Updates will be charged on a cost-per-click-type basis (determined by the action the business chooses to pay for — clicks, special unlocks, etc.).
Foursquare Promoted Posts are similar to Facebook’s Promoted Posts in that they are a paid version of the standard updates (referred to as Local Updates on Foursquare). Users who will see your Local Updates (without paying) are:
Users who visit your center’s page on Foursquare.com
Users who check in at your center (these users may see the update as a pop-up when checking in)
Users who have checked-in at your center a certain number of times
Users who follow your brand page
Users who have “liked” your venue (a new feature that is now available after checking in at any venue)
Once Promoted Updates are available to the public (after its test phase is over), when you have an upcoming event, large promotion, etc., we can discuss which are appropriate to use as Local Updates and/or Promoted Updates.
Pricing for Promoted Updates has not been released, but when this feature and its pricing are released for public use, I will make sure to update everyone.